Libaries and new media. Managing your social media.

Hosted by Bryan Person. Recorded from Boston, Massachusetts, USA and published for Tuesday, May 8, 2007.

 

 NCR 030: Libraries and new media [37:00m]: Play Now | Play in Popup | Download

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IN TODAY’S SHOW:

Feature interview with Jeff Scott - manager of Casa Grande Public Library in Casa Grande, Arizona.

• Twitter will help library reach its audience more effectively.
• Library 2.0 — engaging community members in the media that they use.
• Library’s marketing efforts have paid off — book checkouts are up 30% this year.
• Casa Grande Library’s Web 2.0 resources:
  • Twitter page
  • RSS feeds and podcasts
  • Flickr page
  • Videos through Photobucket
  • Jeff’s personal blog — Gather No Dust.

NEW COMM ROAD MAP: Manage your social media

Based on an audio comment and question from Doug Haslam, from Topaz Partners, the Tech PR Gems blog, PRobecast, and the Gischeleman’s Blog.

Six steps to managing your social media:

1. Pick your tools. You can’t use all of them — or at least not all of them every day.
2. Know when to limit your distractions.
3. If you need a break, then give yourself some “goof-off time” and go wild (from Ben Yoskovitz at the Instigator Blog). Then, when you’re done, close off those connections and get back to more serious work.
4. Clean up your RSS feeds
5. Trust your network.
6. Have a way to capture your ideas when you’re away from computer. Use a K7.net number (206) or a Jott account.

TOOLS OF YOUR TRADE:

No submissions in this show. Send yours in!

Music:
+ From GarageBand.com: Still Holding On, by Rantings of Eva

* This show can also be found on Blubrry.

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Technorati Tags: Boston, Bryan Person, New Comm Road, Jeff Scott, Casa Grande Public Library, Library 2.0, Twitter, Doug Haslam, Topaz Partners, Tech PR Gems blog, Gischeleman Blog, PRobecast, Manage Social Media, Rantings of Eva.

LISTEN:

Running time: 37:00

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