Comments on: NCR 022: Monetization models in new media http://www.newcommroad.com/2007/01/01/ncr-022-monetization-models-in-new-media/ Bryan Person's podcast about the best tools and tactics in new media Tue, 06 Jan 2009 21:36:18 +0000 http://wordpress.org/?v=2.3.1 By: Financial Aid Podcast Daily Free MP3 Internet Radio » Top 5 Things You NEED To Know To Leverage AppleTV and iPhone in New Media http://www.newcommroad.com/2007/01/01/ncr-022-monetization-models-in-new-media/#comment-14995 Financial Aid Podcast Daily Free MP3 Internet Radio » Top 5 Things You NEED To Know To Leverage AppleTV and iPhone in New Media Thu, 22 Nov 2007 18:29:23 +0000 http://www.newcommroad.com/2007/01/01/ncr-022-monetization-models-in-new-media/#comment-14995 [...] for someone who’s not technically adept. You get one chance to get them to your content. See New Comm Road 22 and Managing the Gray 20 for more on these [...] […] for someone who’s not technically adept. You get one chance to get them to your content. See New Comm Road 22 and Managing the Gray 20 for more on these […]

]]> By: New Comm Road » Blog Archive » NCR 024: Best uses of Technorati http://www.newcommroad.com/2007/01/01/ncr-022-monetization-models-in-new-media/#comment-4574 New Comm Road » Blog Archive » NCR 024: Best uses of Technorati Mon, 12 Mar 2007 10:42:12 +0000 http://www.newcommroad.com/2007/01/01/ncr-022-monetization-models-in-new-media/#comment-4574 [...] comments on Episode 23 and my interview with Grammar Girl + Jason Van Orden and Christopher Penn comment on Episode 22 and whether people will be willing to pay for content that could be available elsewhere for free + [...] […] comments on Episode 23 and my interview with Grammar Girl + Jason Van Orden and Christopher Penn comment on Episode 22 and whether people will be willing to pay for content that could be available elsewhere for free + […]

]]> By: Podcasting Underground | Podcasting Tips for Podcasters http://www.newcommroad.com/2007/01/01/ncr-022-monetization-models-in-new-media/#comment-4564 Podcasting Underground | Podcasting Tips for Podcasters Mon, 12 Mar 2007 02:33:47 +0000 http://www.newcommroad.com/2007/01/01/ncr-022-monetization-models-in-new-media/#comment-4564 [...] idea for this episode came from a conversation that started when I commented on Episode #22 of the New Comm Road [...] […] idea for this episode came from a conversation that started when I commented on Episode #22 of the New Comm Road […]

]]> By: Christopher Penn, Financial Aid Podcast http://www.newcommroad.com/2007/01/01/ncr-022-monetization-models-in-new-media/#comment-2999 Christopher Penn, Financial Aid Podcast Sat, 13 Jan 2007 04:12:20 +0000 http://www.newcommroad.com/2007/01/01/ncr-022-monetization-models-in-new-media/#comment-2999 Interesting. I suppose a good part of my view is based on what I will and won't pay for - which is an admittedly tiny sample size of one. For me, part of the process of acquisition of knowledge is the process of obtaining it. Having it handed to me is good in the short term to get something done, but to master a topic and extract maximum value from it, I personally find that I need to create, extract, or deeply study the topic at hand. I'd argue that unique content could definitely command a premium price as long as the value was apparent. In the end, it's all about value, and you're right that for some people, time is more valuable than money. For me, the process of knowledge very often has more value than the knowledge itself. Thanks for the reminder that my sample size is too small! Interesting. I suppose a good part of my view is based on what I will and won’t pay for - which is an admittedly tiny sample size of one. For me, part of the process of acquisition of knowledge is the process of obtaining it. Having it handed to me is good in the short term to get something done, but to master a topic and extract maximum value from it, I personally find that I need to create, extract, or deeply study the topic at hand.

I’d argue that unique content could definitely command a premium price as long as the value was apparent.

In the end, it’s all about value, and you’re right that for some people, time is more valuable than money. For me, the process of knowledge very often has more value than the knowledge itself.

Thanks for the reminder that my sample size is too small!

]]> By: Jason Van Orden http://www.newcommroad.com/2007/01/01/ncr-022-monetization-models-in-new-media/#comment-2993 Jason Van Orden Fri, 12 Jan 2007 23:05:42 +0000 http://www.newcommroad.com/2007/01/01/ncr-022-monetization-models-in-new-media/#comment-2993 Chris mentions that in order to get people to pay for your content you have to have something unique that they can't get anywhere else. I have to respectfully disagree. As an online information marketer, I have found that people are willing to pay a premium for content even if they could find it elsewhere for free. This is true for many reasons: * People want leadership. If you make yourself trusted source of information, people will pay to have you guide them and tell them what they need to know. * Not everyone knows how to find the info for free * Many people value there time and would rather pay someone to present the info in a filtered and organized way rather than go looking for it themselves. Chris mentions that in order to get people to pay for your content you have to have something unique that they can’t get anywhere else. I have to respectfully disagree.

As an online information marketer, I have found that people are willing to pay a premium for content even if they could find it elsewhere for free. This is true for many reasons:

* People want leadership. If you make yourself trusted source of information, people will pay to have you guide them and tell them what they need to know.

* Not everyone knows how to find the info for free

* Many people value there time and would rather pay someone to present the info in a filtered and organized way rather than go looking for it themselves.

]]> By: Christopher Penn, Financial Aid Podcast http://www.newcommroad.com/2007/01/01/ncr-022-monetization-models-in-new-media/#comment-2967 Christopher Penn, Financial Aid Podcast Thu, 11 Jan 2007 19:55:25 +0000 http://www.newcommroad.com/2007/01/01/ncr-022-monetization-models-in-new-media/#comment-2967 Thanks for having me on the show, Bryan! Thanks for having me on the show, Bryan!

]]> By: C.C. Chapman http://www.newcommroad.com/2007/01/01/ncr-022-monetization-models-in-new-media/#comment-2823 C.C. Chapman Fri, 05 Jan 2007 12:12:46 +0000 http://www.newcommroad.com/2007/01/01/ncr-022-monetization-models-in-new-media/#comment-2823 Well my experimentation certainly worked. I haven't touched the site or said much about it because I was curious how people would discover it, subscribe to it and such. You certainly found what I thought might happen. Anyone who is interested the feed is http://feeds.feedburner.com/oneguysthoughts Thanks for checking it out. Well my experimentation certainly worked. I haven’t touched the site or said much about it because I was curious how people would discover it, subscribe to it and such. You certainly found what I thought might happen.

Anyone who is interested the feed is http://feeds.feedburner.com/oneguysthoughts

Thanks for checking it out.

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