Five stories from PodCamp Boston and five new-media lessons we can take from those stories.

Hosted by Bryan Person. Recorded from Boston, Massachusetts, USA and published for Saturday, September 16, 2006.

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IN TODAY’S SHOW:

• Podcast ID
• Voice man Lee Hopkins
• Requests to leave us audio feedback on our comment line (number below)
• Five stories from PodCamp Boston 2006 and five new-media lessons that we can take from those stories.
1. Story No. 1: C.C. Chapman and Mitch Joel met face-to-face for the first time at PodCamp, just hours before making a presentation on “Building Your Personal Brand.” But thanks to the power of social media, the two have already long since gotten to know each other.
   Lesson No. 1: Social media helps us to build strong connections with others, even with those whom we’ve never met in person. The face-to-face meetings help to cement these connections. If you’re a blogger or a podcaster, nourish the online connections you have with your audience, with your customers.
2. Story No. 2: Guido Stein became a glorified celebrity at PodCamp? Why? Because his story is unique: He’s a guy, he knits, and he’s proud if it.
   Lesson No. 2: Tell your unique story.
3. Story No. 3: Leesa Barnes gave a presenation called “Plan a Killer Podcast.”
   Lesson No. 3: To keep your podcast going strong and to help it flourish, you have to plan! Know where your podcast is headed and map it out four to six episodes in advance.
4. Story No. 4: I led a panel discussion on podcast formats. There were different opinions among the panelists on the ideal length of a podcast and how predictable or varied it should be.
   Lesson No. 4: Podcasting is still a very new medium, and we’re figuring out what works and what doesn’t as we go along. There’s still space for you to enter into the conversation<./li>
5. Story No. 5: We had nearly 350 registrants for PodCamp and some 250-300 total participants. We spent zero dollars on advertising and marketing and organized the event largely through Web 2.0 tools — a wiki and on blogs and podcasts
   Lesson No. 5: Use the powerful Web 2.0 tools to get the word out about your event and to organize it. You don’t always need a big budget to pull off a big event successfully.
• Note that I will be publishing interviews that I conducted at PodCamp on this website and to the podcast feed over the next week or two.
• Do you like the New Comm Road podcast? Please tell your friends and colleagues about this show, and direct them to NewCommRoad.com.
• Announcing the closing music from Uncle Seth, a podsafe band that traveled all the way down from Toronto to perofrm at PodCamp.
• Show close

* This show can also be found on Blubrry.

MUSIC:

• From GarageBand.com: Still Holding On, by Rantings of Eva
• From the Podsafe Music Network: A Little Bit More, by Uncle Seth

YOUR FEEDBACK:

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Technorati tags: New Comm Road, Bryan Person, PodCamp, PodCampBoston 2006, CC Chapman, Blubrry, podcasting, blogging, Lee Hopkins, Mitch Joel, Guido Stein, Leesa Barnes.

LISTEN:

Running time: 21 minutes, 2 seconds.

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